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CSE & EACD Publish Service Brochure on the Topic of Responsible Communications

June 26, 2011
By CSE
CSE & EACD Publish Service Brochure on the Topic of Responsible Communications

The Centre for Sustainability & Excellence (CSE) is proud to announce the fruitful cooperation with the European Association of Communication Directors (EACD) in the publication of a service brochure, titled “Integrating and Communicating Corporate Responsibility”, exploring the concept of Responsible Communications. The service brochure can be used as a constructive manual giving advice on practical questions relevant to the field of Communications.

CSE and EACD truly believe that corporate responsibility can play a decisive role in facilitating and achieving long term business performance. For this reason, the brochure focuses on the meaning and importance of developing a Responsible Communications Strategy and clarifies the tools that make this form of a communication strategy effective.

CSE’s contribution to this effort entailed the content development and strategic direction of the service brochure. During the annual European Communication Summit, in Brussels, CSE implemented a workshop for EACD members and spokepersons, presenting the strategy behind Responsible Communications, as it appears in the service brochure. The Workshop gathered professionals across various sectors, engaging them to discuss and consider the critical phases entailed in the design of a Responsible Communications Strategy, as well as recognize the importance of maintaining high levels of confidence among stakeholders in order to achieve excellence and actively promote and sustain Corporate Responsibility across the Triple Bottom Line. To read the EACD Service Brochure please click HERE.pdf.

The European Association of Communication Directors (EACD) is the leading network for communication professionals from all fields across Europe with over 1,900 members. The non-partisan association lobbies for the profession, establishes common quality standards and promotes the advancement of professional qualification by organizing events and providing services and material. More information is available at: www.eacd-online.eu.

The Centre for Sustainability and Excellence (CSE) is a global Sustainability advisory and training organization with offices in Chicago, Athens and Brussels.  CSE provides the public and private sector unique and advanced services to achieve Stakeholder Value including practical tools for designing innovative Sustainability Strategies and Reporting, verifying Carbon Footprint, LCAs and applying global recognized Frameworks for measuring Sustainability. In the last 5 years, the company has developed 4 innovative tools that have enabled fortune 1000 companies, governments and academic institutions across America to address the Triple Bottom Line and achieving a Return on Sustainability (RoS).

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