Amita Motion Tour 2009-2012
In 2003 for the first time Amita Motion communicated the concept of “positive energy”. The Amita Motion Tour closes with a big concert in Athens. For the Amita Motion Tour 2009, Coca Cola 3E was interested to offsett the emissions from the organisation of the Tour. Also, they were interested to organise the recycling of the waste that would be produced in the four cities during the Tour.