{"id":2069,"date":"2011-06-26T08:41:57","date_gmt":"2011-06-26T05:41:57","guid":{"rendered":"https:\/\/cse-net.org\/cse-eacd-publish-service-brochure-on-the-topic-of-responsible-communications\/"},"modified":"2025-06-25T16:53:54","modified_gmt":"2025-06-25T13:53:54","slug":"cse-eacd-publish-service-brochure-on-the-topic-of-responsible-communications","status":"publish","type":"post","link":"https:\/\/cse-net.org\/fr\/le-cse-et-leacd-publient-une-brochure-de-service-sur-le-theme-de-la-communication-responsable\/","title":{"rendered":"Le CSE et l'EACD publient une brochure de service sur le th\u00e8me de la communication responsable"},"content":{"rendered":"<p>Le Centre pour la durabilit\u00e9 et l'excellence (<a href=\"https:\/\/cse-net.org\/es\/\">CSE<\/a>) est fier d'annoncer la coop\u00e9ration fructueuse avec l'Association europ\u00e9enne des directeurs de la communication (EACD) pour la publication d'une brochure de services, intitul\u00e9e \"Integrating and Communicating Corporate Responsibility\", qui explore le concept de communication responsable. Cette brochure peut \u00eatre utilis\u00e9e comme un manuel constructif donnant des conseils sur des questions pratiques relatives au domaine de la communication.<\/p>\n<p>Le CST et EACD sont convaincus que la responsabilit\u00e9 des entreprises peut jouer un r\u00f4le d\u00e9cisif dans la facilitation et la r\u00e9alisation de performances commerciales \u00e0 long terme. C'est pourquoi la brochure se concentre sur la signification et l'importance du d\u00e9veloppement d'une strat\u00e9gie de communication responsable et clarifie les outils qui rendent cette forme de strat\u00e9gie de communication efficace.<\/p>\n<p>La contribution du CSE \u00e0 cet effort a consist\u00e9 \u00e0 d\u00e9velopper le contenu et la direction strat\u00e9gique de la brochure de service. Au cours du Sommet europ\u00e9en annuel de la communication, \u00e0 Bruxelles, le CST a organis\u00e9 un atelier pour les membres de l'EACD et les porte-parole, pr\u00e9sentant la strat\u00e9gie qui sous-tend la communication responsable, telle qu'elle appara\u00eet dans la brochure de services. L'atelier a rassembl\u00e9 des professionnels de diff\u00e9rents secteurs, les engageant \u00e0 discuter et \u00e0 consid\u00e9rer les phases critiques impliqu\u00e9es dans la conception d'une strat\u00e9gie de communication responsable, ainsi qu'\u00e0 reconna\u00eetre l'importance de maintenir des niveaux \u00e9lev\u00e9s de confiance parmi les parties prenantes afin d'atteindre l'excellence et de promouvoir activement et de soutenir la responsabilit\u00e9 d'entreprise \u00e0 travers la triple ligne de fond. Pour lire la brochure des services d'EACD, veuillez cliquer sur\u00a0<a href=\"https:\/\/cse-net.org\/fr\/library\/downloads\/Docs\/Documents\/HERE.pdf\/\">ICI.pdf<\/a>.<\/p>\n<p>L'Association europ\u00e9enne des directeurs de la communication (EACD) est le principal r\u00e9seau de professionnels de la communication dans tous les domaines \u00e0 travers l'Europe, avec plus de 1 900 membres. Cette association non partisane d\u00e9fend la profession, \u00e9tablit des normes de qualit\u00e9 communes et promeut l'avancement des qualifications professionnelles en organisant des \u00e9v\u00e9nements et en fournissant des services et du mat\u00e9riel. De plus amples informations sont disponibles \u00e0 l'adresse suivante : www.eacd-online.eu.<\/p>\n<p>Le Centre pour la durabilit\u00e9 et l'excellence (CSE) est un organisme mondial de conseil et de formation en mati\u00e8re de durabilit\u00e9, qui poss\u00e8de des bureaux \u00e0 Chicago, Ath\u00e8nes et Bruxelles.  Le CSE fournit aux secteurs public et priv\u00e9 des services uniques et avanc\u00e9s pour atteindre la valeur pour les parties prenantes, y compris des outils pratiques pour concevoir des strat\u00e9gies de durabilit\u00e9 innovantes et des rapports, v\u00e9rifier l'empreinte carbone, les ACV et appliquer des cadres reconnus au niveau mondial pour mesurer la durabilit\u00e9. Au cours des cinq derni\u00e8res ann\u00e9es, l'entreprise a mis au point quatre outils novateurs qui ont permis \u00e0 des entreprises du classement Fortune 1000, \u00e0 des gouvernements et \u00e0 des institutions universitaires de toute l'Am\u00e9rique d'aborder le triple bilan et d'obtenir un retour sur investissement en mati\u00e8re de d\u00e9veloppement durable.<\/p>","protected":false},"excerpt":{"rendered":"<p>The Centre for Sustainability &amp; Excellence (CSE) is proud to announce the fruitful cooperation with the European Association of Communication Directors (EACD) in the publication of a service brochure, titled \u201cIntegrating and Communicating Corporate Responsibility\u201d, exploring the concept of Responsible Communications. The service brochure can be used as a constructive manual giving advice on practical [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":2070,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-2069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CSE &amp; EACD Publish Service Brochure on the Topic of Responsible Communications - Center for Sustainbability &amp; Excellence<\/title>\n<meta name=\"description\" content=\"CSE &amp; EACD Publish Service Brochure on the Topic of Responsible Communications | Learn More\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cse-net.org\/fr\/le-cse-et-leacd-publient-une-brochure-de-service-sur-le-theme-de-la-communication-responsable\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CSE &amp; 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