{"id":16306,"date":"2026-04-27T16:01:09","date_gmt":"2026-04-27T13:01:09","guid":{"rendered":"https:\/\/cse-net.org\/?p=16306"},"modified":"2026-04-27T16:04:24","modified_gmt":"2026-04-27T13:04:24","slug":"rising-circular-supply-chain-strategy","status":"publish","type":"post","link":"https:\/\/cse-net.org\/es\/rising-circular-supply-chain-strategy\/","title":{"rendered":"El aumento de los costes de la cadena de suministro est\u00e1 acabando con los modelos lineales"},"content":{"rendered":"<p data-start=\"835\" data-end=\"921\">El aumento de los costes de la cadena de suministro no es una perturbaci\u00f3n temporal. Se trata de un cambio estructural que obliga a las empresas a replantearse sus operaciones y acelerar la adopci\u00f3n de una estrategia de cadena de suministro circular para reducir costes, gestionar riesgos y mejorar la resiliencia a largo plazo.<\/p>\n<p data-start=\"923\" data-end=\"1225\">Las empresas estadounidenses operan ahora en un entorno marcado por los aranceles, la escasez de recursos y la inestabilidad geopol\u00edtica. Seg\u00fan el <a href=\"https:\/\/budgetlab.yale.edu\/research\/tracking-economic-effects-tariffs\" target=\"_blank\" rel=\"noopener\">Laboratorio Presupuestario de Yale<\/a>, La reciente subida de los aranceles ya ha provocado un aumento de los precios de las importaciones en sectores clave, lo que a\u00f1ade una presi\u00f3n directa sobre los costes de las empresas que dependen del aprovisionamiento mundial.<\/p>\n<p data-start=\"1227\" data-end=\"1425\">Al mismo tiempo, los costes log\u00edsticos y energ\u00e9ticos siguen siendo vol\u00e1tiles. <a href=\"https:\/\/www.theguardian.com\/business\/2026\/feb\/01\/consumer-goods-prices-shipping-costs-procurement-supply-chain-computers-transport\" target=\"_blank\" rel=\"noopener\">Mayores costes de env\u00edo y adquisici\u00f3n<\/a> seguir\u00e1n afectando a las cadenas de suministro mundiales hasta 2026.<\/p>\n<p data-start=\"1427\" data-end=\"1554\">Esta combinaci\u00f3n pone de manifiesto un problema m\u00e1s profundo. El modelo lineal tradicional de la cadena de suministro se construy\u00f3 para un mundo que ya no existe.<\/p>\n<h2 data-section-id=\"1jzeiez\" data-start=\"1556\" data-end=\"1592\"><\/h2>\n<h2 data-section-id=\"1jzeiez\" data-start=\"1556\" data-end=\"1592\"><\/h2>\n<h2 data-section-id=\"5x93vd\" data-start=\"197\" data-end=\"265\">Por qu\u00e9 fracasan los modelos lineales sin una estrategia circular de la cadena de suministro<\/h2>\n<p data-start=\"1594\" data-end=\"1633\">Tres fuerzas impulsan ahora la escalada de costes:<\/p>\n<p data-start=\"1635\" data-end=\"1783\">En primer lugar, la volatilidad de los materiales. Las materias primas cr\u00edticas sufren limitaciones de suministro y fluctuaciones de precios debido a las tensiones geopol\u00edticas y al aumento de la demanda.<\/p>\n<p data-start=\"1785\" data-end=\"1890\">En segundo lugar, la presi\u00f3n pol\u00edtica. Las barreras comerciales y los aranceles aumentan los costes de adquisici\u00f3n y reducen la previsibilidad.<\/p>\n<p data-start=\"1892\" data-end=\"2019\">En tercer lugar, los trastornos operativos. Los precios de la energ\u00eda, los retrasos en el transporte y la inestabilidad de los proveedores crean una incertidumbre constante en los costes.<\/p>\n<p data-start=\"2021\" data-end=\"2226\"><a href=\"https:\/\/www.mckinsey.com\/capabilities\/operations\/our-insights\/supply-chain-risk-survey\" target=\"_blank\" rel=\"noopener\">Lo m\u00e1s destacado de McKinsey<\/a> que los l\u00edderes de la cadena de suministro sit\u00faan ahora el riesgo geopol\u00edtico y la pol\u00edtica comercial entre los principales factores de perturbaci\u00f3n, lo que marca un cambio de los modelos impulsados por la eficiencia a las estrategias impulsadas por la resistencia.<\/p>\n<h2 data-section-id=\"1mnhg38\" data-start=\"2228\" data-end=\"2261\"><\/h2>\n<h2 data-section-id=\"1mnhg38\" data-start=\"2228\" data-end=\"2261\"><\/h2>\n<h2 data-section-id=\"1mnhg38\" data-start=\"2228\" data-end=\"2261\">El problema de los modelos lineales<\/h2>\n<p data-start=\"2263\" data-end=\"2350\">El modelo lineal depende de un supuesto: los materiales seguir\u00e1n siendo baratos y accesibles.<\/p>\n<p data-start=\"2352\" data-end=\"2382\">Ese supuesto se ha derrumbado.<\/p>\n<p data-start=\"2384\" data-end=\"2562\">El enfoque \u201ctomar-hacer-desechar\u201d crea una exposici\u00f3n financiera oculta. Las empresas pagan por adelantado las materias primas. Luego vuelven a pagar por la manipulaci\u00f3n de residuos, la eliminaci\u00f3n y las ineficiencias.<\/p>\n<p data-start=\"2564\" data-end=\"2689\">Y lo que es m\u00e1s importante, los modelos lineales encierran a las empresas en dependencias externas. Cuando suben los costes de los insumos, los m\u00e1rgenes se reducen inmediatamente.<\/p>\n<p data-start=\"2691\" data-end=\"2750\">Esto ya no es sostenible desde una perspectiva financiera.<\/p>\n<h2 data-section-id=\"l6sefg\" data-start=\"2752\" data-end=\"2789\"><\/h2>\n<h2 data-section-id=\"l6sefg\" data-start=\"2752\" data-end=\"2789\"><\/h2>\n<h2 data-section-id=\"l6sefg\" data-start=\"2752\" data-end=\"2789\">Los residuos son ahora una cuesti\u00f3n de balance<\/h2>\n<p data-start=\"2791\" data-end=\"2869\">Los residuos sol\u00edan aparecer en los informes de sostenibilidad. Ahora figuran en el balance.<\/p>\n<p data-start=\"2871\" data-end=\"3080\"><a href=\"https:\/\/fastercapital.com\/content\/Inefficient-Resource-Allocation--Wasted-Potential--The-Impact-of-Inefficient-Resource-Allocation-on-Scale.html\" target=\"_blank\" rel=\"noopener\">Recurso ineficaz<\/a> su uso conlleva importantes p\u00e9rdidas econ\u00f3micas a escala mundial, ya que los materiales salen del sistema tras un \u00fanico ciclo de vida en lugar de generar un valor repetido.<\/p>\n<p data-start=\"3082\" data-end=\"3113\">En t\u00e9rminos pr\u00e1cticos, esto significa:<\/p>\n<ul data-start=\"3115\" data-end=\"3255\">\n<li data-section-id=\"nsdagd\" data-start=\"3115\" data-end=\"3149\">Mayor coste por unidad de producci\u00f3n<\/li>\n<li data-section-id=\"s85dpx\" data-start=\"3150\" data-end=\"3201\">Mayor exposici\u00f3n a las subidas de precios de las materias primas<\/li>\n<li data-section-id=\"14ltmgn\" data-start=\"3202\" data-end=\"3255\">Oportunidades perdidas de recuperar el valor de los productos<\/li>\n<\/ul>\n<p data-start=\"3257\" data-end=\"3392\">Los inversores reconocen cada vez m\u00e1s esta ineficiencia. La productividad de los recursos est\u00e1 ahora vinculada a la rentabilidad a largo plazo y a la gesti\u00f3n del riesgo.<\/p>\n<h2 data-section-id=\"28t6ur\" data-start=\"3394\" data-end=\"3427\"><\/h2>\n<h2 data-section-id=\"28t6ur\" data-start=\"3394\" data-end=\"3427\"><\/h2>\n<h2 data-section-id=\"28t6ur\" data-start=\"3394\" data-end=\"3427\">La estrategia de la cadena de suministro circular como ventaja de costes<\/h2>\n<p data-start=\"3429\" data-end=\"3504\">La estrategia de la cadena de suministro circular cambia la forma de pensar de las empresas sobre los materiales.<\/p>\n<p data-start=\"3506\" data-end=\"3599\">En lugar de optimizar el coste de compra m\u00e1s bajo, las empresas optimizan el valor total del ciclo de vida.<\/p>\n<p data-start=\"3601\" data-end=\"3615\">Esto incluye:<\/p>\n<ul data-start=\"3617\" data-end=\"3802\">\n<li data-section-id=\"1dx5miv\" data-start=\"3617\" data-end=\"3664\">Dise\u00f1ar productos reutilizables y duraderos<\/li>\n<li data-section-id=\"1az7gaq\" data-start=\"3665\" data-end=\"3715\">Recuperaci\u00f3n de materiales mediante log\u00edstica inversa<\/li>\n<li data-section-id=\"8mmk33\" data-start=\"3716\" data-end=\"3754\">Utilizaci\u00f3n de insumos reciclados o secundarios<\/li>\n<li data-section-id=\"1thvkvz\" data-start=\"3755\" data-end=\"3802\">Reducci\u00f3n de residuos en todas las fases de producci\u00f3n<\/li>\n<\/ul>\n<p data-start=\"3804\" data-end=\"3937\"><a href=\"https:\/\/www.mckinsey.com\/capabilities\/sustainability\/our-insights\/sustainability-blog\/circularity-the-strategic-path-to-sustainable-materials-and-cost-savings\" target=\"_blank\" rel=\"noopener\">McKinsey se\u00f1ala<\/a> que los modelos circulares ayudan a las empresas a reducir la dependencia de los vol\u00e1tiles mercados de materias primas, al tiempo que mejoran la estabilidad de los costes.<\/p>\n<h3 data-section-id=\"nf6kov\" data-start=\"3939\" data-end=\"3986\">Estudio de caso: Walmart y la eficiencia de los proveedores<\/h3>\n<p data-start=\"3988\" data-end=\"4078\">Walmart <a href=\"https:\/\/corporate.walmart.com\/news\/2024\/02\/21\/walmart-suppliers-lead-the-charge-help-deliver-project-gigaton-goal-more-than-six-years-early\" target=\"_blank\" rel=\"noopener\">Proyecto Gigat\u00f3n<\/a> ofrece un claro ejemplo de c\u00f3mo el pensamiento circular reduce costes.<\/p>\n<p data-start=\"4080\" data-end=\"4304\">La iniciativa trabaja con miles de proveedores para reducir las emisiones y mejorar la eficiencia de los recursos. Muchos proveedores participantes han declarado haber reducido los costes de envasado, el uso de materiales y la eficiencia log\u00edstica.<\/p>\n<p data-start=\"4306\" data-end=\"4359\">Esto no es teor\u00eda. Es optimizaci\u00f3n de costes a escala.<\/p>\n<h2 data-section-id=\"fghjqo\" data-start=\"4361\" data-end=\"4407\"><\/h2>\n<h2 data-section-id=\"fghjqo\" data-start=\"4361\" data-end=\"4407\"><\/h2>\n<h2 data-section-id=\"fghjqo\" data-start=\"4361\" data-end=\"4407\">Resiliencia de la cadena de suministro a trav\u00e9s de la circularidad<\/h2>\n<p data-start=\"4409\" data-end=\"4472\">Las estrategias circulares hacen algo m\u00e1s que reducir costes. Reducen el riesgo.<\/p>\n<p data-start=\"4474\" data-end=\"4674\">Cuando las empresas recurren a materiales recuperados o a circuitos locales, reducen su exposici\u00f3n a las perturbaciones mundiales. Cuando dise\u00f1an productos para ciclos de vida m\u00e1s largos, reducen la dependencia de la extracci\u00f3n continua.<\/p>\n<p data-start=\"4676\" data-end=\"4688\">Por ejemplo:<\/p>\n<ul data-start=\"4690\" data-end=\"4873\">\n<li data-section-id=\"1mflzh6\" data-start=\"4690\" data-end=\"4785\">Las empresas de electr\u00f3nica ahora reacondicionan y revenden dispositivos, reduciendo la dependencia de componentes nuevos.<\/li>\n<li data-section-id=\"18ey0x7\" data-start=\"4786\" data-end=\"4873\">Las empresas manufactureras reutilizan los subproductos industriales como insumos para nuevos ciclos de producci\u00f3n<\/li>\n<\/ul>\n<p data-start=\"4875\" data-end=\"4967\">Estas pr\u00e1cticas aumentan el control sobre las cadenas de suministro, algo fundamental en un mercado vol\u00e1til.<\/p>\n<h2 data-section-id=\"1vx70kt\" data-start=\"4969\" data-end=\"4998\"><\/h2>\n<h2 data-section-id=\"1vx70kt\" data-start=\"4969\" data-end=\"4998\"><\/h2>\n<h2 data-section-id=\"1vx70kt\" data-start=\"4969\" data-end=\"4998\">Por qu\u00e9 los avances siguen siendo lentos<\/h2>\n<p data-start=\"5000\" data-end=\"5048\">A pesar de sus evidentes ventajas, su adopci\u00f3n sigue siendo desigual.<\/p>\n<p data-start=\"5050\" data-end=\"5102\">El principal obst\u00e1culo no es la concienciaci\u00f3n. Es la capacidad.<\/p>\n<p data-start=\"5104\" data-end=\"5305\">Muchos equipos de compras siguen centr\u00e1ndose en los indicadores de costes a corto plazo. Los equipos de operaciones carecen a menudo de herramientas para medir el rendimiento del ciclo de vida. Es posible que los equipos financieros no capten plenamente el valor de las inversiones circulares.<\/p>\n<p data-start=\"5307\" data-end=\"5400\">En otras palabras, las empresas entienden el problema, pero carecen de las capacidades necesarias para ejecutar la soluci\u00f3n.<\/p>\n<h2 data-section-id=\"h6vhd8\" data-start=\"5402\" data-end=\"5453\"><\/h2>\n<h2 data-section-id=\"h6vhd8\" data-start=\"5402\" data-end=\"5453\"><\/h2>\n<h2 data-section-id=\"h6vhd8\" data-start=\"5402\" data-end=\"5453\">Un marco pr\u00e1ctico para las cadenas de suministro circulares<\/h2>\n<p data-start=\"5455\" data-end=\"5550\">Para avanzar, las empresas necesitan un planteamiento estructurado. Las organizaciones l\u00edderes siguen cuatro pasos:<\/p>\n<ol data-start=\"5552\" data-end=\"5887\">\n<li data-section-id=\"1ywh3rr\" data-start=\"5552\" data-end=\"5634\"><strong>Mapa de flujos de materiales<\/strong><br data-start=\"5573\" data-end=\"5576\" \/>Identificar por d\u00f3nde entran, se mueven y salen los materiales del sistema.<\/li>\n<li data-section-id=\"1k4h1wk\" data-start=\"5636\" data-end=\"5712\"><strong>Medir el coste real<\/strong><br data-start=\"5656\" data-end=\"5659\" \/>Eval\u00fae el coste total del ciclo de vida, no s\u00f3lo el precio de compra.<\/li>\n<li data-section-id=\"14sg6q9\" data-start=\"5714\" data-end=\"5791\"><strong>Identificar oportunidades de recuperaci\u00f3n<\/strong><br data-start=\"5748\" data-end=\"5751\" \/>Centrarse en la reutilizaci\u00f3n, el reciclaje y el redise\u00f1o.<\/li>\n<li data-section-id=\"onnt23\" data-start=\"5793\" data-end=\"5887\"><strong>Integraci\u00f3n en las decisiones de contrataci\u00f3n<\/strong><br data-start=\"5828\" data-end=\"5831\" \/>Pasar del abastecimiento al menor coste al abastecimiento basado en el valor.<\/li>\n<\/ol>\n<p data-start=\"5889\" data-end=\"5983\">Este marco convierte la circularidad en una estrategia operativa, no s\u00f3lo en un objetivo de sostenibilidad.<\/p>\n<h2 data-section-id=\"14zlkve\" data-start=\"5985\" data-end=\"6031\"><\/h2>\n<h2 data-section-id=\"14zlkve\" data-start=\"5985\" data-end=\"6031\"><\/h2>\n<h2 data-section-id=\"14zlkve\" data-start=\"5985\" data-end=\"6031\">De la presi\u00f3n de los costes a la ventaja competitiva<\/h2>\n<p data-start=\"6033\" data-end=\"6108\">Las empresas que adoptan estrategias circulares en una fase temprana obtienen una ventaja cuantificable.<\/p>\n<p data-start=\"6110\" data-end=\"6240\">Reducen m\u00e1s r\u00e1pidamente los costes de material, mejoran los m\u00e1rgenes gracias a la eficiencia y refuerzan la resistencia frente a futuras perturbaciones.<\/p>\n<p data-start=\"6242\" data-end=\"6350\">Al mismo tiempo, se posicionan como socios m\u00e1s fiables en unas cadenas de suministro cada vez m\u00e1s vol\u00e1tiles.<\/p>\n<p data-start=\"6352\" data-end=\"6420\">La circularidad ya no es opcional. Se est\u00e1 convirtiendo en una capacidad esencial.<\/p>\n<h2 data-section-id=\"sdlx2p\" data-start=\"6422\" data-end=\"6465\"><\/h2>\n<h2 data-section-id=\"sdlx2p\" data-start=\"6422\" data-end=\"6465\"><\/h2>\n<h2 data-section-id=\"sdlx2p\" data-start=\"6422\" data-end=\"6465\">Por qu\u00e9 son importantes las competencias en estrategia de la cadena de suministro circular<\/h2>\n<p data-start=\"6467\" data-end=\"6516\">La mayor laguna no es la estrategia. Es la ejecuci\u00f3n.<\/p>\n<p data-start=\"6518\" data-end=\"6675\">Los profesionales deben comprender c\u00f3mo redise\u00f1ar las cadenas de suministro, evaluar los costes del ciclo de vida y aplicar pr\u00e1cticas circulares en las compras y las operaciones.<\/p>\n<p data-start=\"6677\" data-end=\"6726\">Aqu\u00ed es donde la formaci\u00f3n espec\u00edfica resulta fundamental.<\/p>\n<p data-start=\"6728\" data-end=\"6999\">En <a href=\"https:\/\/cse-net.org\/es\/trainings\/usa-certified-sustainability-practitioner-program-advanced-edition-2026-cohort2\/\" target=\"_blank\" rel=\"noopener\"><strong>Programa para Profesionales Certificados en Sostenibilidad - Edici\u00f3n Avanzada<\/strong><\/a> se centra en herramientas pr\u00e1cticas como la transformaci\u00f3n de la cadena de suministro, la gesti\u00f3n del carbono y la eficiencia de los recursos. Estas son exactamente las capacidades que las empresas necesitan ahora para responder al aumento de los costes y a las perturbaciones.<\/p>\n<p data-start=\"7001\" data-end=\"7115\">El cambio ya se est\u00e1 produciendo. La \u00fanica pregunta es qu\u00e9 organizaciones se mover\u00e1n lo suficientemente r\u00e1pido para beneficiarse de \u00e9l.<\/p>\n<p data-start=\"7001\" data-end=\"7115\">","protected":false},"excerpt":{"rendered":"<p>Rising supply chain costs are not a temporary disruption. They are a structural shift, forcing companies to rethink operations and accelerate the adoption of a circular supply chain strategy to reduce costs, manage risk, and improve long-term resilience. U.S. companies now operate in an environment shaped by tariffs, resource constraints, and geopolitical instability. According to [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":16310,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1574,1587,1594,1778,1827,1834,1843,28,1844,33,1904,34,1924,35,1925,561,2006,1283,2034,1290,2046,1414,1477],"tags":[203,2698,2704,2705,2706],"class_list":["post-16306","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-north-america","category-canada","category-esg-investment","category-europe","category-mena","category-uk","category-green-skils","category-news","category-green-skills","category-corporate-sustainability","category-usa","category-sustainability","category-gri-training","category-sustainability-training","category-gri-standards","category-energy","category-responsible-corporate-communication","category-sustainability-reporting-services","category-europe-leaders","category-carbon-reduction-and-product-plc","category-green-industrial-policy","category-esg-reporting","category-net-zero","tag-circular-economy","tag-u-s-sustainability-training","tag-supply-chain-costs","tag-sustainable-supply-chain","tag-resource-efficiency"],"acf":[],"yoast_head":"<!-- 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